Some tips on using Traffic Blazer from Mikkel...

Now that you have finished selecting your products and building your reseller Web site, what do you do next? Just as important as building an attractive Web site and zeroing in on the most opportune pricing for your products is to ensure that potential customers will actually find the site when surfing the Web. In order to attract traffic to your Web site, you must optimize the site content and submit it to the Internet’s search engines and directories. Included with your reseller account is Traffic Blazer, our advanced search engine optimization and search engine submission software, which will help you promote your business to the Internet audience.

Traffic Blazer helps you find the most effective keywords for each page on your reseller Web site, optimize the content for those keywords and submit the optimized Web page(s) to the Internet's top search engines, thus ensuring maximum exposure and visibility for your store on the Internet.

The following explains how Traffic Blazer can help you promote your business online.

Build Custom Storefront
Relying on the pre-built reseller storefront means that your site will be practically identical to a vast number of other reseller stores. As well, you cannot apply customized Title tags, Meta tags or body text to the pre-built site. Search engines rate such near-identical content very lowly, and your store consequently is unlikely to gain a top search engine ranking. In order to separate your store from the rest and attract traffic to your site, you should build a custom reseller Web site and optimize as many of your Web site's pages as possible. Traffic Blazer will help you find the most effective keywords for each page and assist you in positioning your pages for top search engine rankings.

Optimize Multiple Pages
Many Web site owners make the mistake of selecting keywords and creating Title tags, Meta tags and page copy for just the home page; then applying the keyword selection and Title/Meta content to all of the pages on the site. Optimizing each of the main pages of your reseller Web sites will greatly improve your ability to attract search engine–generated traffic to your site as it allows you to focus your search engine optimization efforts and promote separate products on your pages. For example, you can optimize one page for domain registration, another for Web hosting, a third one for Web site building software, depending on the particular products you are offering at your reseller store.

Traffic Blazer helps you find the most popular (i.e., sought-after) keywords for your pages and assess how well your content is optimized for the selected words and phrases.

Select Separate Keywords for Web Pages
Ideally, each of the main pages on your reseller Web site should be optimized for a separate set of two–three keywords. The keywords should reflect the specific products/content offered on those pages and thus help you position individual pages for top search engine rankings. Traffic Blazer's Keyword Suggestion tool enables you to research the popularity of your current keywords and suggests related words and phrases. For example: The Keyword tool will tell you which domain registration and hosting-related keywords and phrases are most likely to send traffic to your site, thus enabling you to find the perfect balance between popularity and accuracy for your keywords. Getting your keyword selection right is the key to an effective and successful search engine optimization campaign.

Analyze Your Pages
Traffic Blazer analyzes the search engine readiness of each of the pages on your Web site, thus providing you with an indication of how your Web site is likely to perform with the Internet's top search engines. Based on actual search engine criteria, the Site Analysis feature reviews your Meta tag usage, page body text, link text, and keyword usage and provides valuable hints, pointers and warnings that will help you fine-tune your content.

Submit Your Pages
When you have completed optimizing and analyzing the pages on your reseller Web site, Traffic Blazer helps you submit the pages to the Internet's top search engines, including Google, Yahoo! and MSN Search, as well as a large selection of niche search engines that allow you to target more narrowly defined audiences. Submitting your Web site ensures that the Internet's most important search engines will crawl and consider your reseller Web site (and all of its pages) for indexation.

Track Your Results
Traffic Blazer's reporting tools allow you to effectively track how your reseller Web site is performing with the Internet’s search engines. The reporting tools can verify that your pages have been indexed by key search engines and review their ranking for particular keywords. You can even compare your reseller site’s ranking to those of your competitors. The Link Popularity report provides crucial information about links pointing to your site. Link analysis is a central element in Google's, Yahoo's, MSN's and other top search engines' ranking procedures. A particularly useful Traffic Blazer tool is the Traffic Report, which allows you dissect all traffic to and from your site, including originating search engine, keywords used, entry- and exit pages, etc. Overall, Traffic Blazer’s reporting tools enable you to analyze your site's popularity and review the effectiveness of your search engine optimization. As well, Traffic Blazer will pinpoint issues that require your attention.

Continually keeping you in the loop on your Web site's performance on the Web, Traffic Blazer helps you build and maintain a successful online business.